Saturday, April 16, 2011

Almost Finished Poster?




Poster aimed towards middle and high school students. I have heard some students with Pars refer to themselves as having broken equipment, so I wanted to go in that direction. Instead of actual equipment, though, there are different silhouettes of athletes, and one, lone figure at the bottom, next to the information about Pars.

3 comments:

  1. I think you need to bring some negative white space into the bottom figure. That way it will relate more to the top ones.

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  2. Conceptually this is a good direction. Reconsider the hierarchies here of the image sizes in conjunction with the text. "You can't play with broken" is juxtaposed with healthy athletes. Perhaps try to organize the elements horizontally, for ex. the healthy athletes on top or framed around your core message.
    Think about how to break the text lines: "You can't play" + "with broken" + "equipment" or with/broken equipment. "You can't play" is a key concept ..and maybe needs more focus. Because of what? broken equipment.
    Could you emphasize the one lone player more (not darker , -- that could make him/her too heavy). For emphasis try centering the text if that's the key message, then figure out a way to show the contrast (healthy bodies). Devise a way (breaking up the field into shapes?) to organize the type and images so they don't look so sprinkled on the page, esp. dark specs on white. Who says the type has to be aligned left (as is)? What if the vertical axis of the left aligned type is moved to the right and some images are counter-balanced with it. Try to create a strong simple structure that also enhances your concept if possible.

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